Google for Startups

Description

Google for Startups is Google’s initiative helping startups at all stages to grow, by connecting them with innovative technology, relevant skills and the right people.

MultiAdaptor rebranded Google for Startups in 2018. We have worked on a number of subsequent briefs, including brand updates, programme-specific design and events.

Our core brand update elevates the new brand strategy, empowering the startup spirit, with additional assets and new layout styles. For selected programmes, we utilise and elevate existing graphic assets to create a bespoke look and feel. This was launched at their 2020 global partner summit.