Oneflow
Description
Oneflow is a contract automation platform where smart contracts feel like magic.
From friction to flow is the core organising thought that positions Oneflow as the brand that helps move businesses from a world of legacy systems, frustration and distraction, to one full of focus, energy, freedom and control.
I worked as part of the brand team from initial research and discovery, through strategy, design concepts and development, to final delivery. I presented to the client weekly, and was a key point of contact for both them and our website developers.
![Grid of cards showing overview of visual identity in the Oneflow project](/media/projects/oneflow/2/480x270.png)
![A subway billboard showing a Oneflow advertisement which is a woman sitting in a chair surrounded by rabbits](/media/projects/oneflow/4/480x270.png)
![Man effortlessly returning multiple ping pong balls whilst signing contracts using Oneflow on his phone](/media/projects/oneflow/6/A/240x135.png)
![White rabbit in a pink environment](/media/projects/oneflow/6/C/240x135.png)
![Woman performing three hula hoops whilst standing on a table whilst signing contracts using Oneflow on her phone](/media/projects/oneflow/6/B/240x135.png)
![Hand holding up a choux bun on a plate](/media/projects/oneflow/6/D/240x135.png)
![An open elevator with the words O2 and Open sesame on the walls next to it](/media/projects/oneflow/8/480x270.png)
![An open pack of playing cards where the content of the cards relates to the Oneflow brand](/media/projects/oneflow/9/AC/240x270.png)
![Oneflow branded stationery](/media/projects/oneflow/9/B/240x135.png)
![The Oneflow magic data sparkles on the glass part of a see-through door](/media/projects/oneflow/9/D/240x135.png)
![A grid of images showing different pages of the Oneflow guideline](/media/projects/oneflow/10/480x270.png)
![Identity overview of the Oneflow brand showing elements such as logos, colour palette and typography](/media/projects/oneflow/11/480x270.png)
![The 2023 Transform: Gold trophy, awarded for the Oneflow project](/media/projects/oneflow/12/480x270.png)